Brand Case Studies
A showcase of branded transit designs crafted for leading brands like Tira, Tata Capital, and Furlenco blending creativity with impact to turn everyday commutes into moving brand stories.
When Tira took over the streets
From Bandra to Bangalore, the Tira Beauty rickshaw turned city streets into runways of pink. I designed it to mirror the brand’s playful, confident personality a pastel pink statement wrapped in bold graphics and soft glam detailing. I also created a campaign video that captured the essence of this activation. The design quickly became a social media sensation, with 30+ influencers joining the #RickPicWithTira campaign and countless people capturing and sharing it, making it a true pop-culture moment on wheels.
Mogu Mogu on the go
I created an interactive video for the Mogu Mogu Drink Campaign executed across Mumbai’s Yellow Line Metro. The video combined real metro footage with motion graphics and VFX to make the branding feel alive, as if the fruit-themed stickers and wraps were moving within the space. The campaign itself transformed the metro interiors with bright, playful visuals and cheerful taglines that reflected Mogu Mogu’s fun, youthful personality. By capturing real commuter reactions and blending them with animated design elements, the final video brought the brand’s lively energy to life.
Transit Ads Designs
Crafted high-impact transit ads for brands such as Furlenco, Tira, Tata Capital, and ODOO.
These designs were featured on buses including UberShuttle and CityFlow, bringing brand stories to life.
